IJRSS VOLUME 34

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ISSN 2307-227X

IJRSS VOLUME 34

Title Analysing the Kenyan Serial Drama Producers Understanding of Audiences’s Entertainment Needs
Author/s Collin A Wagumba, Dr. Michael, Prof. Rebert White
Source International Journal of Research in Social Sciences pg 01-12 Vol 34. No. 01– 2019
Abstract

This article explores the extent and practices of Kenyan serial drama fiction producers’s insight in fulfilling their audience’s entertainment needs against the imported programmes. The serial drama fiction is a popular programme genre across many station around the world. Many TV stations in Kenya are swamped by the central figure in determining the attractiveness of serial drama production. This study was guided by the active data. The study sought depth on the the production and programming of the TV serial drama fiction. To this end……..

Keywords Producers, Television, Serial Drama Fiction, Audience, Entertainments Needs
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IJRSS_Vol34_P1_Dec19_Collins A Wagumba